|
Towne Club is a local brand of soft drink produced and sold primarily in the metropolitan area of Detroit, Michigan. It also sold in Flint, Grand Rapids, Lansing, Kalamazoo, Saginaw, Michigan, Tampa, and Toledo, Ohio at one time. ==History== It was owned and operated by Harold Samhat. The company first started selling its pop in the mid-1960s in its own retail outlets in Detroit, known as "pop centers". It was an affordable alternative to bigger brands such as Coca-Cola and Pepsi, and often sold well in Detroit's poorer neighborhoods. The pop centers offered many more flavors of soda pop than were typically seen in grocery stores, and the pop was sold by the 24-glass-bottle wooden case. People would enter the store, grab a wooden crate, and walk around the various stacks of pop around the warehouse-type store. Customers would bring back empty bottles and cases and start all over again. The company carved out its niche by offering multiple flavors in both regular and diet varieties in an attempt to rival its more powerful regional competitor, Faygo. The attempt proved successful, as Towne Club was able to expand its reach further North in Michigan, South into Central Indiana, parts of Northwestern Ohio, Upstate New York and Florida. Samhat sold the company in 1978 to Pop Shoppes of Toronto, Canada (controlled by Venturetech of Toronto, Canada). He remained with the company until 1982. The company began falling on hard times in the mid- to late-1980s, after the decision was made to close its retail pop centers, though Towne Club was still available. Sales continued to slide, not out of disloyalty, but buyers of the products were left wondering what outlets still sold it. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Towne Club」の詳細全文を読む スポンサード リンク
|